Tham & Videgard Designed Sweden’s Most Statistically Sought-After Home

You may be wondering just how one comes up with the most statistically sought-after home. Well, many factors were taken into consideration in this instance by only property site Hemnet. To determine the desired aspects of a given dwelling place throughout Sweden, Hemnet analyzed various user data dating from January to October 2014. In studying roughly 200 million clicks on 86,000 properties, the Hemnet Home (aptly-nicknamed the “House of Clicks”), was then designed by Tham & Videgard. Measurable features such as size, price, number of rooms, bathrooms, and floors were all taken into consideration, as well as images of the most-clicked properties.

Upon uncovering the data, the architects determined that the majority of Swedes prefer 1.5 floors, a balcony or a terrace, an open kitchen, high ceilings, white walls, space and light. To house these design specs, Tham & Videgard created a box-like dwelling inspired by the Falu red wooden cottage and the rational functionalist box. The combo-quarters account for a cost and energy-efficient design that is both easy to build and to customize.

www.youtube.com/watch?v=HhEIo0cBQEs

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By |mayo 22nd, 2015|Art&Design, Beauty, city, Fashion, lifeStyle, Music, new media, TV|0 Comments

Nike Designers Unveil Inspiration Behind Hypervenom II

With yesterday’s big unveiling of Neymar Jr.’s new signature boot, Nike Hypervenom II, we attended the launch event for the groundbreaking football boot at Barcelona’s iconic Camp Nou stadium, home ground for the Brazilian striker and his club FC Barcelona. There to launch the boot was Max Blau – VP Nike Football Footwear, Nathan VanHook – Senior Footwear Design Director for Nike Football, and Phil Woodman – Nike Football Footwear Designer. We had the chance to sit down with designers Nathan VanHook and Phil Woodman to find out the inspiration and process behind Hypervenom II.

Nathan VanHook, Senior Footwear Design Director for Nike Football

How does the design process work for a brand new product like this?

I think for football in particular, the amount of things you have to solve – like most footwear you just have to secure the foot and provide cushioning – but with football you need to have good traction for all surfaces;  they need to have amazing touch and a lot of players are so detailed in the touch they want. It’s a lot of going back and forth with different prototypes to see what we can tweak and update.

How did creating the NikeSkin material come about?

The skin actually came from the Hypervenom I. The idea was to take the skin and put it over mesh for this amazing fit and feel. The All Conditions Control (ACC) skin is about having amazing control in any condition, so whether the pitch is wet or dry it has the same exact touch.

In terms of the design process, when do you reach the point when you know the boot is finished?

I think the key is going back and forth with the players. When we set out these goals at the beginning we work with the players and once we tick off these goals and once it looks like a super unified product and every detail has worked out – then we know we’ve had a success.

What are other influences that you look to in the design process? You’ve mentioned nature for style, but are there any other fields?

As a team we are inspired a lot by modern architecture – really futuristic things and trying to embody those and put a twist on it.

Nike Designers Unveil Inspiration Behind Hypervenom II

You were previously on the Nike Sportswear design team. How have you taken what you’ve learned at Nike Sportswear to Nike Football?

It was a great experience working at Nike Sportswear because you really had to not only create product that people lust over, but it’s also super comfortable for day-to-day use. So we tried to do the same with football where we want something that is super comfortable on pitch and has zero distractions, but you also have this amazing emotion because of how the boot actually looks.

I’ve heard that every Friday the design team goes out and plays a football match as a group?

Yeah, some people play a lot more often but as a design team we try to play for about two hours every Friday, just testing the different products.

So you’ve actually tested the boot yourself – what is your favorite feature?

I love the Flywire, how it locks your foot down. Especially how its angled, it really creates a cool look.

There has been a lot of progress on the womens side of things. What is happening there?

Right now we’re focused on great sizing and fit for the womens players as well, because the needs they have are the very same as for men in terms of movement and how they perform, but we also want to create a new aesthetic for female players.

How do you feel with Nike Football really coming into its own? Do you have any memories of the brand in the football world?

I guess it was the ’94 World Cup in the U.S. and Nike had an amazing stage where so many Brazilian players were wearing the boots. To see where we are now as market leaders in that 20 year stretch – it’s like, okay, so what are the next 20 years going to see.

Max Blau, VP Nike Football Footwear, talked about the advantage of being able to write your own script with Nike Football. What are the advantages of being able to create your own history and your own future with the brand?

That’s the key – it’s funny to say but we are actually working on creating the future. This has been worked on since 2012/2013. We honour the past but we are not worried about it. We are always moving forward and trying to do new things. We are pushed by our team, but also by the entire company and seeing what they are doing.

Nike Designers Unveil Inspiration Behind Hypervenom II

Phil Woodman, Nike Football Footwear Designer

How does the design process start for you?

Every design process starts with the insights, so working with a huge team within a campus we delve into “Who is this athlete?” and ”What are their needs?” and then you can begin to go into more details and anaylze their performance needs. Once you gain these insights, you can then start to problem solve it. Design is all about problem solving, but also about making a product that people love and really resonate with.

You used some very interesting drills and techniques in the early stages – for example having Neymar Jr. move into various stages of his attack game and then spray painting his foot in this position to see where his foot moves and flexes. How did these techniques come about?

The Nike sports research lab data is pretty standard for Nike and we do it across all sports. It’s a well-tuned system that works for every product. The spray painting sock idea was new for us – it was just trying to come up with new ideas of how to gain the insights and true data back from the players.

The process of collecting data from the player, creating the design, making the prototype and circling that over and over until you arrive at the final product – how does that work?

Every process lasts for about two-four years. You have to stay dedicated and you have to obsess over every issue of the shoes. So starting from insights – you’re just ticking off against the problems, creating solutions and constantly evolving. You go back and forth with the player, get their feedback and inject the new into it.

How often are key athletes such as Neymar Jr. involved in this process? Just in the initial stages of gaining insight, or throughout the entire design process?

Every key stage, maybe every two or three months. We work with more accessible athletes throughout the whole process but we constantly get him involved.

Nike Designers Unveil Inspiration Behind Hypervenom II

How do you know when the boot is finished and you’ve arrived at the end point?

When you take it back to the player and you’ve ticked off everything they need in that boot. Not just performance needs but when you present it to them, that expression on their face that they just don’t want to give it back.

How far along into the process does the style aspect come in?

We’re constantly thinking about style. So you start integrating elements of this a few months into the process. Performance goes hand-in-hand with style – you can’t just slap a graphic design on it at the end. It wouldn’t work.

How has the NikeSkin developed and come into play in the Hypervenom II boot?

We’ve been developing it for many years now – it’s just constantly developing. We’re using new polymers to allow it to be softer and thinner and closer to the foot to increase that touch on the ball for the player.

Nature has influenced the style but in terms of fit, touch and traction, what other outside influences did you look to?

I came from a transport design school so this has been an inspiration. People ask how does footwear relate to cars but I think they’re both going after the same thing – you’re problem solving but you’re also having to create a product that people desire.

Nike Designers Unveil Inspiration Behind Hypervenom II

You’ve been at Nike Football for a while now. Compared to the other boots you’ve work on, how does the Hypervenom II compare?

It’s definitely exciting just because of the attitude of it. As soon as I found out I was working on the Hypervenom II after the Hypervenom I, and seeing the energy and aggressiveness of it – as a designer you just go wild because everything that is in your head you can just put onto the boot. It’s like a real expression of that player.

The Hypervenom Phantom Transform features a heat-sensitive material that allows it to change color during a match. How did this come about?

The Hypervenom Phantom Transform was launched as a transformation from the Hypervenom I to the Hypervenom II, so it’s kind of that “deceptive by nature” theme that we talk about in the Hypervenom II. It looks like a regular black boot but as you go through the game and it heats up and becomes more active, it really exposes the beast within.

You’ve had quite a history with football, growing up and playing. How is it seeing Nike as a leader in the market right now?

I played at a really young age where everyone played in a black boot – no one really thought about the footwear they were wearing. Then we went through the Mercurial ’98 and Magista Obra – that’s when we really revolutionized football through Nike – not only through color and material but by creating the lightest boot ever made. Nike is always about innovation, and then fusing that with style. Constantly making things better through insights we get from players and talking to players and professionals and injecting that back into footwear.

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By |mayo 22nd, 2015|Art&Design, Beauty, city, Fashion, lifeStyle, Music, new media, TV|0 Comments

‘Unbreakable Kimmy Schmidt’ & ‘Mad Max: Fury Road’ Work Perfectly in Mashup Video

YouTube user Albert Lopez has brought together two of pop culture’s latest gems in his video “The Unbreakable Furiosa.” Merging Tina Fey’s Unbreakable Kimmy Schmidt with explosive scenes from Mad Max: Fury Road, the cut sets lyrics from Netflix show’s theme with the powerful women at the center of the blockbuster action flick.

Enjoy the mashup above and read the stories behind the most insane stunts in Mad Max: Fury Road.

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By |mayo 22nd, 2015|Art&Design, Beauty, city, Fashion, lifeStyle, Music, new media, TV|0 Comments

Slam Jam and Carhartt WIP Collaborate on Bandana-Inspired “Boom Town Slickers” Collection

As we are now nearing the fourth “Boom Town Slickers” drop from Slam Jam and Carhartt WIP — after recently getting a look at their “Reflective” collection — we see the two pulling inspiration from Carhartt’s original bandana design. We note the reworked print featured on a square beach towel, a tote bag, a bucket hat, a pair of swimming trunks, and a long-sleeved button-down. Both black and red colorways are featured throughout the joint range, which will be landing at Slam Jam and Carhartt WIP in-store and online on May 25, as well as at select retailers worldwide.

To check out the coinciding video lookbook for Slam Jam and Carhartt WIP’s “Boom Town Slickers” series, see below.

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By |mayo 22nd, 2015|Art&Design, Beauty, city, Fashion, lifeStyle, Music, new media, TV|0 Comments

Keep Your Clothing Stain-Free with Liquiproof

Liquiproof, the same company that created the stain-free sneaker spray, has re-purposed the technology for a new fabric protection spray that promises to waterproof your entire wardrobe. The protectant spray creates an invisible coating on top of all fabric surfaces that prevents water and oil from penetrating the SiO2 particle-bonded fibers. Long-lasting protection keeps virtually any garment permanently stain-free from rain and accidental spillages without compromising the breathability of the surface.

BUY NOW / $38

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By |mayo 22nd, 2015|Art&Design, Beauty, city, Fashion, lifeStyle, Music, new media, TV|0 Comments

Pamela Hanson Captures Edita Vilkeviciute in Sexy NSFW Editorial

Lithuanian model Edita Vilkeviciute appears in front of the lens of fashion photographer Pamela Hanson in a casual new editorial. Getting rid of any glamorous connotations, the shoot takes place inside a classically European hotel room and features the Baltic beauty in both color and black and white. A former Victoria’s Secret model, the series shows off a more artistic and contemplative side of Vilkeviciute.

For more beautiful women, check out the 5 young models to watch out for in 2015.

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By |mayo 22nd, 2015|Art&Design, Beauty, city, Fashion, lifeStyle, Music, new media, TV|0 Comments

Stone Island Looks Toward the Future for Fall/Winter 2015

Stone Island continues to innovate in the world of clothing as they present their latest goods for Fall/Winter 2015. Based around the theme of “coalescence,” the physical phenomenon through which drops of a liquid, the bubbles of a gaseous substance or particles of a solid unite to form larger entities, the collection merges the brand’s knack for design and function with materials, dyes and textile treatments. Timeless yet on-trend, the seasonal offerings make use of polyethylene shells, multilayered laminates, reflective coatings, down-filled lightweight polypropylene canvases, cotton/nylon blends, Primaloft-insulated leathers, stretch denim, yak knits and much more.

In addition to the Italian label’s in-house collection, we were privy to a first-hand look at Stone Island’s upcoming collaboration with Porter while interviewing Carlo Rivetti at Salone del Mobile. Check out the Fall/Winter 2015 lookbook and dive into their archives here and here.

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By |mayo 22nd, 2015|Art&Design, Beauty, city, Fashion, lifeStyle, Music, new media, TV|0 Comments

Appreciate Being Sober While Watching the Video for Towkio’s “Reflection”

After dropping a full stream for his debut EP .Wav Theory, Towkio has dropped the official music video for “Reflection.” Produced by Kaytranada, the track takes the viewer on a journey through a hedonistic house party, featuring girls, drugs and hooking up. It will either leave you longing to be inebriated or entirely glad you’re not.

For more trippy visuals, check out A$AP Rocky’s “LSD.”

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By |mayo 22nd, 2015|Art&Design, Beauty, city, Fashion, lifeStyle, Music, new media, TV|0 Comments

Who is Joe Fox and Why is He Featured 5 Times on A$AP Rocky’s New Album?

A$AP Rocky’s new album, At.Long.Last.A$AP, features a number of notable contributors. M.I.A., Future, SchHoolboy Q, Kanye West, Juicy J, UGK, Mos Def, Danger Mouse and Mark Ronson – the list is like a Rolodex of hip-hop’s best-known talent. Then there’s Joe Fox – a man who appears a staggering five times on the album – and who we’d hazard a guess most people would struggle to identify on the street if he were standing there, right in front of them, wearing a T-shirt that said “Hi, I’m Joe Fox.”

So who is this mysterious singer/songwriter with the modest web presence and zero pre-existing hip-hop credentials? Here’s what we do know.

He met A$AP Rocky on the streets in London.

According to GQ, “We were literally wandering the streets at 4 a.m. on a Tuesday and this guy walked up holding a guitar,” says Rocky’s longtime collaborator Hector Delgado of Clockwork Studios. “Fox played them a song, and now he pops up all over the new album.”

As Fox himself notes, “I had nowhere to live in London so I was selling mixtapes of my music anywhere I could so that I’d have money to live somewhere. I was doing that for a while, and I was making quite good money. So I’m on Wardour Street and I see this guy – I don’t know who he is ’cause I don’t listen to new music – and he’s with this other guy who turns out to be Hector Delgado, who’s produced a lot of songs on Rocky’s album.

“I go up to them and say ‘Do you want to buy a CD’ and Rocky says, ‘Can you play me a song’. So I play a whole song and I get to the end – that’s usually when people buy a CD – so I say ‘Do you want to buy a CD?’ and he said ‘No, but we’re going to Starbucks, and then to the studio, you should come and work with us. Jump in the car’. So I got in the car and he says, ‘My name’s A$AP Rocky, you’ve got an amazing sound, lets record together.’ So we did. I checked out his stuff later that week and I quite liked it, which I wasn’t expecting, because I don’t like much modern music. I really liked Long.Live.A$AP.”

He described At.Long.Last.A$AP in three words.

In speaking with Hattie Collins at London’s St. Pancras Renaissance Hotel, he called A$AP Rocky’s album, “psychedelic,  forward-thinking, and a masterpiece.”

The first song they recorded was “Max B” which made the album.

“It’s about the situation he’s currently in [Max B was sentenced to 75 years in prison on murder conspiracy and kidnapping charges that he heavily denies], Fox told i-D. “I can’t say too much, other than the song is amazing and Rocky asked me to write a chorus about the situation and that’s what I did. Rocky told me the story and I just wrote about it.”

He is a part of a band called “Younghearts”

The band features Joe Fox on guitar/vocals, Hugo Ede on bass, Erick Antoine on drums/backing vocals, and Josh Newton on guitar. Timeout London described their sound as, “Melodi-punk.”

Ahead of the album’s release, check out the 10 things you should know about A$AP Rocky. Afterwards, watch the trippy video for “LSD.”

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By |mayo 22nd, 2015|Art&Design, Beauty, city, Fashion, lifeStyle, Music, new media, TV|0 Comments

New Balance’s Numeric Skate Team Highlighted in “Sunland” Short Film

In celebrating their relaunch, New Balance and the Numeric division have commissioned Russell Houghten to create a new short film to celebrate the line. The Numeric range highlights footwear specifically crafted for skateboarding, as the collection now has five models and 13 new styles.

Again, in commemoration of the New Balance Numeric series, we now see the “Sunland” short presented above. The aesthetic highlights various Numeric skaters such as Arto Saari, Tom Knox, Jordan Taylor, Tyler Surrey, Jordan Trahan, PJ Ladd, Marquise Henry, Jack Curtin, Levi Brown, and Tom Karangelov all shredding throughout town, of course donning kicks from NB’s Numeric division.

Upon checking out the clip, you can then head here to pick up some Numeric sneakers.

If you’re now in the mood to peep some additional skate vids, you should definitely check out this vintage clip from Supreme.

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By |mayo 22nd, 2015|Art&Design, Beauty, city, Fashion, lifeStyle, Music, new media, TV|0 Comments