Novo Nintendo Switch pode ter tela de OLED e resolução 4K

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O Nintendo Switch já possui uma versão mais simples e barata, o Nintendo Switch Lite, que tem como grande diferencial o preço inferior ao do modelo padrão, mas que, em compensação, não pode ser conectado à base para você jogar pela sua televisão. Há, porém, um projeto da Nintendo de lançar um modelo aprimorado do …

Leia Novo Nintendo Switch pode ter tela de OLED e resolução 4K na íntegra no B9.


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By |marzo 23rd, 2021|Advertisements, advertising, creative campaign|0 Comments

Apenas mais um lançamento do Baby Yoda para nos fazer sorrir

Hasbro-Star-Wars-Galactic-Snackin-Grogu

A segunda temporada de “The Mandalorian” acabou em dezembro, mas nem por isso nós temos que esquecer o que a série nos trouxe de melhor: o Baby Yoda (que na verdade se chama Grogu, a gente sabe). Além dos fãs, quem também não esquece o personagem são as marcas que lucram com seu carisma, caso …

Leia Apenas mais um lançamento do Baby Yoda para nos fazer sorrir na íntegra no B9.


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Com cobrança adicional, “Viúva-Negra” estreia em julho nos cinemas e no Disney+

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Demorou um ano, mas “Viúva-Negra” enfim tem data definitiva para estrear. Depois de meses de indecisão proporcionados pela pandemia do coronavírus, a Disney remarcou nesta terça (23) o lançamento da aventura solo da heroína para 9 de julho e desta vez confirmou uma mudança na estratégia de distribuição: o filme do Marvel Studios terá estreia …

Leia Com cobrança adicional, “Viúva-Negra” estreia em julho nos cinemas e no Disney+ na íntegra no B9.


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Google Arts & Culture oferece seção interativa para ajudar pais e educadores

google-arts-culture

Para ajudar pais e educadores neste momento em que as aulas continuam sendo ministradas pela internet para muitas crianças, o Google Arts & Culture está oferecendo conteúdos de diferentes instituições culturais em uma única seção da plataforma, de forma didática e com acesso rápido.  Chamada de “Aprenda com o Google Arts & Culture”, a seção …

Leia Google Arts & Culture oferece seção interativa para ajudar pais e educadores na íntegra no B9.


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Amazon estreia categoria de instrumentos musicais no Brasil

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A Amazon inaugurou nesta terça (23) a sua categoria de instrumentos musicais no Brasil. Descrito como uma nova “expansão do catálogo de produtos”, a seção chega ao país com mais de 60 mil itens voltados à área disponíveis para comercialização, de instrumentos de corda a mesas de som. De acordo com o anúncio oficial, a …

Leia Amazon estreia categoria de instrumentos musicais no Brasil na íntegra no B9.


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Amadeus: World’s First Listenable And Playable Font

Amadeus Integrated Ad - World's First Listenable And Playable Font
Amadeus Integrated Ad - World's First Listenable And Playable Font
Amadeus Integrated Ad - World's First Listenable And Playable Font
Amadeus Integrated Ad - World's First Listenable And Playable Font
Amadeus Integrated Ad - World's First Listenable And Playable Font
Amadeus Integrated Ad - World's First Listenable And Playable Font

Imagine Amadeus Mozart asking you to come up with the most creative way to tell his story to the people. What would you do?

We created the world’s first playable and listenable font for Peter Shaffer’s famous play “Amadeus” to the Turkish audience.

We put this font at the heart of our communication campaign to introduce Peter Shaffer’s famous play “Amadeus” to the Turkish audience.

First, we created staff and put the Amadeus line in the middle of the four lines used as a guide to design the font. Then, we placed letters instead of notes.

We designed 14 different numbers and letters of the alphabet that match the notes and octaves on the staff. We created a font family of 574 characters for the alphabet consisting of 32 letters and 9 numbers. Putting the Amadeus font at the center of our campaign, our messages and headlines uniquely merged with Mozart’s music. While people read each word, they were also able to listen to the matched note.

Even the lost letters that Amadeus wrote 250 years ago turned into a unique piece with his notes. A pianist played Amadeus’s letters.

Video of Writing Amadeus

Video of Writing Amadeus Letters

Video of Amadeus Logo Case

Video of Writing Amadeus Lines.mp4

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Depois da aposta no streaming em 2021, filmes da WarnerMedia já retomam exclusividade nos cinemas em 2022

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Em meios aos trabalhos de reabertura de suas salas de cinema nos EUA e no Reino Unido, a exibidora Cineworld (dona da Regal Cinemas) confirmou nesta terça (23) a criação de um acordo de múltiplos anos para exibir com exclusividade nas telonas os filmes distribuídos pela Warner Bros. a partir de 2022. O negócio é …

Leia Depois da aposta no streaming em 2021, filmes da WarnerMedia já retomam exclusividade nos cinemas em 2022 na íntegra no B9.


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Ford: Heartbeat

FORDLiive marks a step change for fleet customers, introducing a world where vehicle health data can be used to predict and schedule maintenance so that vans don’t break down in the first place, keeping them on the road and working.

The service brings together the connected vehicle, the customer, the dealer and Ford to identify, diagnose and quickly resolve any issues that may result in downtime – the third highest cost for running any fleet of vehicles.

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Down España: Let nothing come between us

Friend:DS is the first application with artificial intelligence that, thanks to its analysis of language and writing cadence, connects people with the same affinities. In a test, volunteers verified that the application was 99% effective.

The application, developed by Glassworks, arose from a premise: one of the most popular ways of meeting people today is through applications, where outside appearance seems to be more important than what’s inside a person. This is why Friend:DS is an application where you cannot see the person you are talking to at any time. According to Eva Crespo, creative director of the project, “it’s an application, but it would almost be better to call it an experiment. The idea was to create an application capable of making us connect in a more human, more intimate way. To put aside labels and prejudices, and meet people who, for one reason or another, we would never have met”.

The presentation piece is a video in which several participants can be seen exchanging instant messages with other people. After several hours of blind conversation and establishing an obvious connection, the volunteers end up meeting their interlocutors in person and discover that their matches are people with Down syndrome. People with whom they have 99% of things in common, except for one: the chromosome that separates them.

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L’Arche: Why Does the World Assume That a Disabled Life is Not Profoundly Beautiful?

To mark World Down Syndrome Day on March 21st, L’Arche has partnered with Tonic DNA for ‘Freebird’, a short film that challenges the misconceptions surrounding Down Syndrome. It tells the story of a boy with Down Syndrome who learns to navigate the world with a loving mother, an absent father, a classroom bully, and a life-long crush.

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